We favor businesses with a unique approach to delivering superior service to their customers. Often, they are experts in their niche or have capabilities to deliver faster response times, lower error rates, a better cost structure, more convenience, improved customer experience, or a reputation that wins new business itself.

Why is this our focus? We believe this expertise commands a premium price and delivers clear value. It is defensible differentiation. Most importantly, it makes employees proud to come to work.

Starting three businesses taught us this. We learned from competing (successfully) with Amazon and Walmart.